HOW TO USE YOUR OWN BOOK AS A TOOL FOR PROMOTION (Suggested for Stage Six; Mastery)
Creating a promo book is a powerful way to market your art. In this day of digital printing, we can create short runs of books that provide cost and time efficiencies, flexibility and high-quality results. In this interview, artist Marti Somers talks about her process of creating a book and how she has used it to successfully market and sell her work.
In this Master Class you will learn about:
• How documenting personal stories led to this artist’s inspiration for creating a book
• How a promo book can further promote and support your art in a show
• How a promo book provides authority and power to your work
• Practical direction for creating the actual printed piece
https://art2lifeacademy.com/master-class-6-making-a-promo-book/